Kristen Mae Pflibsen (Flib-sen)
About the Founder
LinkedIn
Originally from Southeastern Connecticut
Trailblazing systems architect with 27 years of experience designing scalable ecosystems, turning complexity into clarity and strategy into execution.
Founding President & CEO / Automation Systems Architect | AskMAE.ai™
Virginia Beach, VA (Remote) | 2024-Present
- Built from vision to venture-ready with no co-founders and no outside architects — sole inventor of every system, product, and framework in the ecosystem.
- Conceived, designed, and architected AskMAE.ai™ end-to-end — a first-of-its-kind multi-product intelligence ecosystem spanning wellness, business development, XR, and AI safety — including all product strategy, operational systems, platform logic, brand architecture, investor documentation, and hiring infrastructure.
- Sole inventor of 44 trademarks with multiple patents pending across a proprietary product suite.
- Actively building strategic partnerships and investor relationships, leading a $6M Seed with Traction raise with a $20.5M Series A roadmap and projected full-ecosystem revenue of $1.35B Year 5.
Founder & Fractional Chief Marketing Officer | ikan-ikon™ Marketing & Design
Virginia Beach, VA (Remote) | 1999 – Present
- Founded and led a strategic marketing and web development firm serving businesses nationwide for 27 years. Sole inventor of PM3™, a proprietary SaaS marketing automation framework now embedded in AskMAE.ai™.
- Drove +6,677% sales growth, +447% engagement growth, 2.25M+ audience reach, 11,823 conversions, +564% email growth, and $155K e-commerce revenue YOY across B2C, B2B, B2G, nonprofit, and enterprise markets.
- Maintained top Google SERP and consistent funnel performance continuously since 2008.
- Invented PM3™ (Perpetual Marketing Momentum Matrix™): a fully automated SaaS marketing ecosystem replacing an entire marketing team with one intelligent self-sustaining system.
- Designed full-stack marketing ecosystems integrating brand strategy, website architecture, SEO, email, PPC, press, social CRM, and print across health, retail, tech, aviation, automotive, and more.
Founder & Principal | DIRL™ Dreaming In Real Life™ | Formerly AspirationsWS
Virginia Beach, VA (Remote) | 2001 – Present
- Founded and built a behavioral intelligence coaching and workshop system based on original philosophy developed since childhood. DIRL™ is now the proprietary behavioral operating system powering all AskMAE.ai™ products.
- Developed a proprietary behavioral intelligence methodology translating complex psychological concepts into structured, step-by-step real-life action plans.
- Created and delivered workshops, book series, online content, videos, and one-on-one coaching from 2000 to 2019 using an original behavior modification system with breakthroughs spanning career transformation, relationship healing, addiction recovery, abuse survival, identity rebuilding, and life direction with each client receiving a fully customized DIRL™ program with life-changing results.
- Published articles on behavior, relationships, suicide prevention, abuse recovery, spirituality, and societal issues in national magazines, newsletters, and blogs.
- Developed a relationship bonding framework offering Epic Dates that incorporate DIRL™ tools into structured, playful experiences for singles and couples to build deeper connection.
Career Highlights from Other Roles
- Led Governor Northam's $15.3M economic expansion at Aery Aviation, coordinating state and city leadership and closing four multi-million dollar deals.
- Rebuilt a banned email list to 44.81% open rate, 0.009% unsubscribe rate, zero abuse reports.
- Managed $250K budget, full rebrand, website, funnels, 3D walkthroughs, and multi-state employee town halls for Aery Aviation.
- Earned the Arizona Republic Award for never missing a deadline across hundreds of campaigns.
- Secured 100% of available manufacturer co-op funds at Earnhardt Auto Centers for the first time since 1951, saving $20K+ annually.
- Authored a Boys & Girls Clubs article they requested for their own marketing use (2001).
- Event Planner with events booked two years in advance, praised as "amazing" and "so real."
- Reversed $4,558 annual loss into a $22,351 turnaround for the U.S. Navy Single Sailor Program.
- Received a national QMS award for work that elevated BMW of New London to Five-Star Elite Status — Customer Service processes still in use chain-wide today.
EDUCATION
- Bachelor of Arts in Visual Communication, Specialization in Multimedia Web Design
Collins College, Tempe, AZ | Salutatorian, 3.95 GPA/4.0 | Founder’s Award Nominee
- Minor in Business/Marketing
Three Rivers Community College, Norwich, CT | Dean’s List, 3.86 GPA/4.0 | Student Government President
- Fine Arts Degree
Norwich Free Academy, Norwich, CT | Women’s City Club Art Award | Vince Lombardi Art Award
- Marketing Management Master Certificate (deferred)
Harvard Business School Online | Cambridge, MA | HBS CORe Certificate
CERTIFICATIONS AND CONTINUING EDUCATION
- Google Academy: Analytics, Ads, Tag Manager (2008) | Google Summit (by invitation, 2017) | Google Guide Level 7
- AS9100D / ISO 9001:2015 | Quality Management Systems/ISO 9000:2003
- 2017 U.S.P.S. National Postal Consumer Council Day — EDDM Design Certificate (by invitation)
- U.S. Navy : Information Security | Privacy Protection
- Recreational Facility Programming | Event Planner Certificate
- Credentials of Ministry as Wedding Officiant
- Certificate in Spiritual Counseling | Personal Improvement Life Coaching Certificate
- PHP | CSS | Ruby on Rails | JavaScript | Creative Suite 3
- Continuing coursework in Full Stack Development, AI, Python, and React
TECHNICAL SKILLS
- AI & Systems Architecture: Platform design, automation systems, behavioral intelligence frameworks, SaaS architecture, governance design, robotics OS planning
- Design & Development: Adobe Creative Cloud, HTML, CSS, JavaScript, PHP, CMS, Flash MX
- Marketing Technology: MailChimp, Constant Contact, Remarkety, SEMrush, Google Analytics, Webmaster Tools, Google Ads, Bing Ads, Facebook/Instagram advertising
- Project Management: Microsoft 365, Monday.com, Airtable, Plaky
- Social CRM: 121 Engage, Agorapulse
- ISO & QMS Process Design, franchise-wide compliance systems
AWARDS AND RECOGNITION
- Inducted into Marquis Who’s Who 2023
- Exemplary Achievement Award presented by the Commander of the U.S. Navy Submarine Base in Kings Bay, GA for Morale, Welfare, and Recreation (MWR) recreational programming
- QMS Excellence Award for achieving 5-Star Dealership status, Antonino Auto Group
- Arizona Republic Award for Perfect Deadline Record, Earnhardt Auto Centers
- Salutatorian, Collins College | Founder’s Award Nominee
- Dean’s List, Three Rivers Community College | Student Government President
- Women’s City Club Art Award | Vince Lombardi Art Award, Norwich Free Academy
- Boys & Girls Clubs of Austin, TX requested original article for their own marketing use
PRESS AND PUBLICATIONS
- Dodge Megalow Concept Vehicle, SEMA Las Vegas — Hot Rodding Magazine | Truckin Magazine | Diesel Power Magazine (2008)
- USA Managed Care Organization — American Journal of Managed Care | Profiles in Excellence in Managed Care (2001)
- Aery Aviation — Secured national press coverage for Governor Northam's $15.3M economic expansion announcement (2021–2022)
- Earnhardt Auto Centers — Authored the “Drivin’ Arizona Roads” radio and TV jingle that aired for over 5 years (2007)
Press archive, letters of recommendation, portfolio, and references available upon request
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